SEC adds 20 new exhibitions to event roster

The SEC said the new additions build on the trend of “niche consumer events” with health and fitness, sustainable lifestyle and fandom themes being popular among visitors.

New events include; In-drinks, National Apprenticeship Show, Lomond Foods and PERFORM, which have run in the past few months. Events scheduled over the next 12 months include Go Green Scotland, Gun Dog Breeds Show, Proving Grounds, Horror Con and Cat Extravaganza.

The venue said there is an increasing number of organisers recognising the potential to reach new audiences in Scotland, with Digital Expo, Professional Beauty and Aesthetic Medicine also coming to the SEC.

Dan Thurlow, director of exhibitions at the SEC said: “The volume of new events coming to the SEC is such a positive endorsement of the opportunity in Scotland. An increasing number of organisers are working with us to engage new audiences through a range of trade and consumer shows. Adding to the established portfolio, the event proposition in Glasgow gets stronger each year.”

The new wins join a portfolio that will return in 2024, following events earlier this year including PERFORM, Hyrox, Ideal Home Show, Eat and Drink Festival and The Baby Show.

Publishers National World is bringing Go Green Scotland – the country’s only consumer sustainability show this November – to the SEC for the first time in November. National World head of exhibitions Darren Brechin said: “The focus that the SEC puts on sustainability aligns completely with the ethos of the show and this made it a very easy choice for us when selecting a home for GoGreen. We are so excited to be working with their experienced team to deliver an exceptional event.”

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2023-07-28 Source: exhibitionnews.uk

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